Fadi Amoudi introduces IQ, a company that launched in November 2019 with the opening of the first robotic fulfillment center in the region under IQ Fulfillment. By deploying robotics in the UAE, IQ set out to enable and transform the e-commerce sector. The company now has a presence across the GCC and supports e-commerce brands globally. Through its division, IQ Robotic, the company offers full transformation of assets, infrastructure, and warehouse operations. To date, IQ has deployed over 1,000 robots across the UAE and Saudi Arabia, they transformed major entities such as Brands For Less, ISS, Saudi Post, and others. Fadi then goes on to share what inspired him to enter the field of robotics.