Supergoop, a global skincare brand has partnered with multi-brand beauty retailer Nykaa for its entry into the Indian market.

With this partnership, Supergoop products will be available across Nykaa’s e-commerce website, Nykaa Luxe, and Nykaa’s select retail stores.

Commenting on the launch, Anchit Nayar, executive director CEO of Nykaa Beauty in a statement said, “With Supergoop’s innovative, skincare-first formulations, we aim to turn sun protection from an afterthought into a seamless and daily habit. As Supergoop’s exclusive partner in India, we are excited for our consumers to try these globally loved products that provide next-generation sun protection that are effective and effortless.”

Holly Thaggard, founder of Supergoop added, “20 years ago, I launched Supergoop to change the way the world thinks about sunscreen, and I am super excited to partner with Nykaa to bring this mission to India, a land of heritage and energy. Our feel-good, game-changing daily SPF formulas are clean, efficacious, and created with UV-protecting ingredients – perfect for both city and country living.”

Supergoop sun protection lineup includes glowscreen, unseen, mattescreen, play everyday lotion, glow stick, sunscreen spray, and mineral powder.

Author Credits- Maverick Martins, FASHION NETWORK